08 February 2012

News : Thought Leadership

Cadbury team wins The Fresh Connection

Cadbury team "Purple Passion" has won SCALA's supply chain competition The Fresh Connection.

The results were announced at the live final on the 8th July, where the last six teams competed to win the last round of the contest.

Those that made it to the final were:

Heinz
Cadbury’s Purple Passion,
E2Open Team 1,
E2Open Tootie Fruitie,
7 Collaborative Solutions
and Swisslog

After seven weekly decision-making rounds, the finalists made presentations to the audience at the final at Wroxall Abbey near Warwick.

The winners were presented with their trophy by European supply chain director of Kimberely-Clark, Peter Surtees.

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